How we count the ways…

Well, it’s been a while since I commented on this, but rVibe has moved from b2c to b2b. And that is a good thing.

But now we’re faced with crossing the chasm.  Going from early adopters to mainstream sales.  And that is tough.  

So we’ve actually not exhausted our early adopters, we’re just starting, and likewise we’re just starting to make some noise in the market.  A small amount of noise, but noise nonetheless.  And I expect that we will start to see more early adopter traffic. But my concern is getting mainstream customers.

And that is tough – grunt work. But for some strange reason, I really enjoy it.  Now we just need to close them faster. 

Posted on September 9, 2010 in Life in a startup

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